A featured image, also known as a post thumbnail, is an image that represents the contents of a WordPress post or page. It’s the main image that appears at the top of the post and is often used to grab the reader’s attention.

How to Set a Featured Image in WordPress

To set a featured image in WordPress, follow these steps:

  1. Create or edit a WordPress post or page.
  2. Locate the Featured Image box on the right-hand side of your screen.
  3. Click on “Set Featured Image” and select an existing image from your media library, or upload a new one.
  4. Once you have selected your preferred image, click on “Set Featured Image”.
  5. Save or update your post/page.

Why Use a Featured Image?

A featured image serves several purposes on your website:

  1. Grab Attention: A visually appealing featured image can grab readers’ attention and encourage them to read your content.
  2. Branding: A consistent use of featured images can help establish brand recognition for your website.
  3. Social Media Sharing: When you share your content on social media platforms like Facebook, Twitter, LinkedIn etc., the featured image is usually displayed along with it, making it easier for users to identify and engage with your content.

Best Practices for Using Featured Images

Here are some best practices that you should keep in mind when using featured images:

  1. Use High-Quality Images: Always use high-quality images that are relevant to the content of your post/page.
  2. Optimize Your Images: Make sure to optimize your images by compressing them without sacrificing quality so they don’t slow down your website’s loading speed.
  3. Consistency: Try to maintain consistency with regards to size and style when using featured images across all posts/pages on your website.
  4. Accessibility: Ensure that any text within an image is readable by using contrasting colors and alt text descriptions.

By following these best practices, you can ensure that your website looks professional and engaging while providing valuable content to readers.

Further Reading: How To Get A Featured Image URL In WordPress


A featured image is an important element of any WordPress post or page as it helps grab readers’ attention and provides visual interest while also serving branding purposes. By keeping the above practices in mind when selecting and optimizing images for use as featured images, you can ensure that they contribute positively to the overall user experience of your website.